Globally, urban problems such as traffic congestion, poor public transport integration, and carbon emissions are forcing us to rethink traditional means of transport.
South Africa-based Mellowcabs is producing its own electric pedicabs, which will be used across Cape Town. Mellowcabs rides will be available free of charge, paid for by advertising on the interior and exterior of the vehicles. Via on-board tablets running geolocation software, passengers will be shown relevant ads and promotions when the cab is in proximity to specific stores or restaurants. Passengers can also connect to their social media profiles and use the tablet to take photos of their ride, while an AR facility enables them to view tourist information as they travel around Cape Town.
Mellowcabs are the only vehicles of their kind that hold a full international road worthy status. They are manufactured in South Africa from recycled materials.
Is this the future of taxis?